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POSTERS

A poster is a public piece of paper that gives information through text and images (symbols or pictures). It's usually designed to be displayed on a wall or window 
and is large enough to be seen and read from a short distance. Its main target 
audience is the person walking by. A poster must bring across its message with 
(attention-getting nature of something that's happening right now) and purpose 
because people on the street are often in a hurry.

Posters may also be found on social media where people believe it’s the most effective way as everyone uses social media. The posters will be the same as the ones on the streets however they’ll be online. Posters are sometimes huge and can be seen from a long distance and may appear along highways (on bill boards) or on the sides of buildings. Posters may also appear in much smallerversions, sometimes like a postcard, and are called handbills. Whatever the size or shape, postershave a job to do and that is to bring across information.

Information posters carry: 

 

  • They may call the population to rally, revolt or celebrate (e.g. political or propaganda posters)

  • They may alert citizens to health hazards or the presence of other dangers in the community (e.g. educational posters)

  • They may announce the coming of a wonderful theatre, music or dance performance (e.g. marketing posters)

     

     

     

     

     

     

     

     

     

All effective posters must:

 

  • Grab your attention

  • Entice you to read the information they display

  • Present the information clearly and fully, so that you understand what the poster wants to say

  • Convince you to rally, revolt, take part, take precautions, be on the lookout or buy a ticket.

     

     

     

     

     

     

     

     

     

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